Tooth Whitening

Galoré White

Tooth Whitening london

A dentist-designed approach to professional tooth whitening.

Galoré White is a professional tooth-whitening system developed by UK dentists to reflect how whitening is delivered in modern clinical practice.

Galoré White will be launched nationwide in Summer 2026  and is currently available at EGO Dental Clinic ONLY!

While many established whitening systems are effective and well researched, they are largely built around the same scientific principles and active ingredients. Through years of clinical use, it became clear that differences in outcomes were rarely about the chemistry alone, but about the details of personalisation, tray design, review, and long-term maintenance.

Galoré White was created to address those details.

A considered approach to whitening

Galoré White does not replace existing whitening systems — it builds on them.

By focusing on precision, personalisation, and maintenance, it represents a more comprehensive and professional approach to tooth whitening today.

For patients seeking more than a standard kit, Galoré White offers a carefully designed alternative — shaped by clinical experience and powered by modern technology.

“Professional teeth whitening is today one of the most popular cosmetic dental treatments and a highly effective way to improve your smile.

Dr. Charlie Attariani

A dentist-led, technology-driven system

The concept behind Galoré White first emerged in 2014, through day-to-day clinical experience with existing whitening systems. The idea was not to reinvent whitening, but to recognise what was missing and to wait until technology made it possible to address it properly.

With the introduction of 3D digital scanning, software-based design, and laboratory precision, a more controlled and personalised approach became possible.

Every Galoré White case is designed and overseen by a dentist.

Precision starts with the trays

At the heart of the system is a tray design with our software: smileCHECK

Following consultation and assessment, a 3D digital scan of the teeth is taken and securely sent to the Galoré Lab, an approved and regulated UK dental laboratory. Using digital software, whitening trays are designed with accuracy and intent, then laser-cut to ensure comfort, fit, and controlled gel distribution.

Because not all teeth whiten in the same way, tray design and gel placement can be adjusted to suit individual teeth — something generic trays cannot achieve.

More than trays: a complete whitening system

Galoré White is not limited to trays and gel alone.

The system includes a bespoke toothpaste, developed specifically to support whitening treatment. Rather than acting as a simple desensitiser, it is formulated to work alongside the whitening process, supporting enamel health, comfort, and long-term results.

All components are designed to function together as a single, integrated system.

A structured whitening pathway

Galoré White follows a clear, professional protocol:

1. Consultation and assessment
Clinical examination, shade assessment, photography, and 3D scanning.

2. Treatment planning
A personalised whitening plan is designed by the dentist and agreed with the patient.

3. Whitening and review
Custom trays and whitening gel are provided, with clear guidance and scheduled reviews, including clinical photographs.

4. Maintenance and top-ups

Whitening is maintained through tailored top-up syringes, scheduled review intervals, and ongoing professional input.

As part of the maintenance phase, patients are given access to our secure professional portal, allowing dentist-approved reordering of whitening products as needed. This ensures continuity, safety, and consistency while keeping whitening results stable over time.

Maintenance is a fundamental part of whitening — not an afterthought.

Safety, regulation, and availability

In the UK, professional whitening agents can only be supplied by dentists. For this reason, Galoré White is available exclusively through dental professionals.

The system is:

  • Made in the UK
  • Designed by dentists
  • UK basked Dental Lab
  • Developed using modern 3D technology
  • Focused on long-term results and safety

Professional Tooth Whitening vs Home Kits

FeatureProfessional Tooth WhiteningDIY At-Home Whitening Kits
Dentist supervision
Customised to your teeth
Fast, noticeable results
Stronger whitening agents
Reduced risk of gum irritation
Sensitivity management
Works evenly on teeth
Lower upfront cost
Long-lasting results
Suitable for mild staining only

Tooth Whitening FAQs

We use a UK-made medical diode laser by Q.L, designed for safe, effective, and comfortable whitening treatments.

Reasons for stained teeth

The external layer of your tooth, known as enamel, gets covered by a very thin layer, called the pellicle coats which catches stains easily. Moreover, the pores present in the enamel also hold stains. Stains can also develop inside the tooth (intrinsic stains).

Common reasons contributing to stains and discolouration include the use of tobacco, drinking of tea, coffee and other dark colored liquids, as well as poor maintenance of dental hygiene. Even ageing is a common factor as the enamel gets weaker with time.

What is tooth whitening?

Tooth whitening is a cosmetic treatment that safely lightens the natural colour of your teeth, helping to remove stains and discolouration.

How does tooth whitening work?

Whitening treatments use safe bleaching agents that penetrate the enamel and break down stains caused by food, drink, smoking, or ageing.

Is tooth whitening safe?

Yes. When carried out or supervised by a dental professional, tooth whitening is a safe and effective procedure.

Will whitening work on all teeth?

Whitening works best on natural teeth. It will not change the colour of crowns, veneers, fillings, or bridges. Some deeper stains may respond less effectively.

How long do the results last?

Results can last from several months to a few years, depending on your oral hygiene and lifestyle habits such as smoking or drinking coffee and tea.

Does tooth whitening cause sensitivity?

Some patients experience temporary sensitivity during or after treatment. This usually settles within a few days.

Is tooth whitening painful?

No. Tooth whitening is not painful, though mild sensitivity may occur temporarily.

How white will my teeth get?

Results vary from person to person. Most patients achieve a noticeably brighter and whiter smile, depending on their natural tooth colour.

Can I whiten my teeth if I have fillings or crowns?

Yes, but existing fillings, crowns, or veneers will not whiten. Your dentist may discuss replacing visible restorations after whitening.

How long does the treatment take?

In-clinic whitening usually takes 60–90 minutes. Take-home whitening systems are typically used for 1–2 weeks.

Is tooth whitening suitable for everyone?

A dental assessment is required. Whitening may not be suitable for pregnant or breastfeeding patients, or those with untreated dental issues.

Is professional whitening better than over-the-counter products?

Yes. Over-the-counter whitening products are designed for general use. They rely on standardised trays or strips and cannot account for differences in tooth shape, enamel thickness, alignment, restorations, or sensitivity. They also lack professional assessment, monitoring, and long-term planning.

Professional tooth whitening is different. It begins with diagnosis, continues with tailored delivery, and requires maintenance over time. Galoré White is designed to support that entire process — not just the initial whitening phase.

How can I maintain my whitening results?

Good oral hygiene, regular dental check-ups, and limiting staining foods and drinks will help maintain your whitening results.

Before/After Gallery

ego-dental-clinic-team-victoria

Brilliant White Smile!

If you would like to find out more, please feel free to discuss it with our laser experts and they will explain everything to you in detail.

Located just minutes from Victoria Station, EGO Dental Clinic provides expert tooth whitening treatment in a modern, welcoming clinic in the heart of Westminster SW1.

Excellent
EGO Dental Clinic4.8
Based on 197 reviews
I have been visiting Charlie and Golnar at EGO Dental Clinic for a number of years now. Them and their whole team are friendly, welcoming, professional and always give the most sound advice.

I have had minor to quite major treatments over my time with them and Charlie has been able to 'save' teeth that other dentists have told were not possible.

The range of services and treatments on offer are wide ranging and all are carried out to the highest of standards in terms of technical work and hygiene.

I would not want to visit anywhere else for any dental work.

Thank you
I’ve been a patient at EGO Dental Clinic in Victoria, London for several years now, and I can confidently say the level of care and professionalism is exceptional.

This is a truly special, family-run clinic led by a husband-and-wife team, and you can feel that personal touch from the moment you walk in. The reception team are always welcoming, organised, and attentive, making every visit smooth and stress-free.

The clinic itself is immaculate.. one of the cleanest and most well-presented dental environments I’ve ever seen. The design is modern, calming, and clearly thought through with patient comfort in mind. What really stands out is the advanced technology they use.. it’s unlike anything I’ve experienced elsewhere and gives you real confidence that you’re receiving the highest standard of care.

Most importantly, they consistently deliver results. On my recent visit, they solved an issue that had been bothering me, with clarity, precision, and care. Everything was explained thoroughly, and I felt completely at ease throughout.

Despite the premium level of service, their pricing remains fair and transparent, which is rare to find in Central London.

If you’re looking for a dentist in Victoria who combines clinical excellence, cutting-edge technology, and a genuinely caring approach, I highly recommend EGO Dental Clinic.
Response from the owner:Dearest Annie,
Thank you so much for taking the time to write such a detailed and thoughtful review.. we truly appreciate it.
It means a lot to us that you’ve trusted us for several years. As a family-run clinic, creating a welcoming, personal experience is very important to us, so your kind words about the team and atmosphere really mean a great deal.
We’re also pleased to hear that you felt confident in the care provided and that your recent issue was resolved clearly and comfortably. Taking the time to explain everything and ensure patients feel at ease is something we always prioritise.
Thank you as well for noticing the clinic environment and technology.. we’ve put a lot of thought into creating a space that feels calm, modern, and reassuring.
Your feedback about our pricing and overall experience is greatly appreciated. Thank you again for your trust and your recommendation.. we look forward to seeing you again soon.
Warm regards,
Team EGO
EGO Dental Clinic
I have had many treatments with the team at EGO and despite my deep fears of dentists, they have always made me feel comfortable and secure. Charlie has even used a Virtual breathing VR experience to help me relaxed.
They are also always considering your well being during treatments.
Response from the owner:Dear Car Der,
Thank you so much for sharing your experience.. it really means a lot to us.

We’re especially pleased to hear that we’ve been able to help you feel comfortable despite your dental fears. Supporting nervous patients is a big part of what we do at EGO Dental Clinic in Victoria, Central London, and your feedback is incredibly rewarding.

It’s great to know the VR (Virtual Reality) distraction therapy helped you relax during treatment. We use this technology to create a calmer, more positive experience, particularly for patients who feel anxious about visiting the dentist.

We’re also glad you felt cared for throughout — your comfort and wellbeing are always our priority.
Thank you again for your trust, and we look forward to seeing you again soon.
Warm regards,
Team EGO
I’m extremely happy with this clinic! Everything was excellent and well organized. Dr. Attariani is highly skilled both professionally and technically, and I always felt I was in very safe hands. The entire team is incredibly friendly, attentive, and creates a very welcoming atmosphere.
I visited for dental treatment and also had a tattoo removal done here. Both experiences were outstanding and handled with great care and professionalism.
Highly recommended, everything here is just right!
Response from the owner:Dear T,
Thank you so much for your wonderful review and recommendation.
We’re delighted to hear that you had such a positive experience with both your dental treatment and tattoo removal at EGO Dental Clinic in Victoria, Central London. Providing high-quality dental care alongside advanced aesthetic treatments in a safe, well-organised, and welcoming environment is exactly what we strive for.

Your kind words about Dr. Attariani’s clinical skill and the team’s professionalism truly mean a lot. We always aim to ensure every patient feels informed, comfortable, and in safe hands throughout their journey with us.

At EGO Dental Clinic London, we pride ourselves on combining modern technology, expert dentistry, and aesthetic services to deliver outstanding results tailored to each individual.

Thank you again for your trust.. we look forward to welcoming you back soon.

Warm regards,
Team EGO
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