EGO Smile Makeover – Transform Your Smile in
At EGO Dental Clinic in Victoria SW1, our multi-award-winning team specialises in bespoke smile makeovers that put your oral health first. A smile makeover is not a single treatment but a carefully tailored plan combining cosmetic and restorative dentistry to help you achieve a natural, confident smile.
We combine the latest dental technology with a family-run ethos of care. From 3D digital scanners, laser dentistry, in-house 3D printing, and precision planning software to pain-controlled electronic local anaesthesia systems, every stage of your journey is designed for accuracy, comfort, and outstanding results.
Recognised nationally for Best New Clinic UK, Best Practice London, Best Patient Care, and Best Dental Team, we are proud to set a standard that blends innovation, artistry, and patient-first dentistry.
Since 2017, we have transformed over 4,000 smiles for patients across Westminster, Pimlico, Chelsea, and Central London.
What is a Smile Makeover?
A smile makeover may include a combination of treatments tailored to your needs:
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Invisalign® – straighten and align teeth
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Porcelain veneers or composite bonding – reshape and restore worn or uneven teeth
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Professional teeth whitening – brighten your smile safely and effectively
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Dental implants or crowns – replace missing or damaged teeth
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Digital smile design – visualise your results before starting treatment
Every plan is designed around your oral health, lifestyle, and aesthetic goals.
Why Choose EGO Dental Clinic in Victoria SW1?
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🏆 Multi-award-winning clinic (Best New Clinic UK, Best Patient Care, Best Team, Best Practice London & UK)
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👨⚕️ Family-run practice with GDC-registered dentists who put patients first
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📍 Conveniently located near Victoria Station, Westminster & St. James’s Park
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💡 State-of-the-art technology, including digital scanners and smile design software
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❤️ Focus on long-term health, not just short-term aesthetics
Patient Safety, Risks & Considerations
We believe in honest, transparent advice. During your consultation, we will explain:
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Veneers may require removal of some tooth enamel and are not reversible
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Whitening results vary and do not change the colour of restorations
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Invisalign treatments require time and patient commitment
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Implants require healing and sufficient bone support
All patients receive a written treatment plan, consent forms, and aftercare advice.
Smile Makeover FAQs
How long does a smile makeover take?
Timelines range from a few weeks (whitening and bonding) to several months (Invisalign or implants).
How much does a smile makeover cost in London?
Prices vary depending on the treatments involved. We provide a clear, written estimate after your consultation.
Is a smile makeover safe?
Yes. All treatments are carried out by GDC-registered dentists following CQC and indemnity standards.
Will my results last?
With proper oral hygiene and maintenance, results can be long-lasting. We also recommend retainers after orthodontic work.
📸 24 hours Online Smile Assessment
Not sure where to start? Send us your smile for a free online assessment.
It’s simple:
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Take 2–3 clear photos of your smile (front and side views).
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Email them to [email protected]
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In your email, tell us:
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What concerns you most about your smile (e.g. crooked teeth, gaps, discolouration)
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What improvements you’d like to see (straighter, whiter, fuller, etc.)
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Our dentists will review your photos and send you an initial estimate of possible treatments.
Book Your Smile Makeover Consultation
📍 Visit us: EGO Dental Clinic, 11–13 Strutton Ground, Victoria, Westminster SW1P 2HY
📞 Call us: 020 7222 5902
🌐 Book online: www.egodentalclinic.co.uk
✨ Take the first step towards a healthier, brighter, more confident smile with the EGO Smile Makeover.
Before & After Smile Transformations
⭐ Patient Reviews – Smile Makeovers at EGO Dental
“I always dreamed of a straighter, brighter smile. Dr. Attariani created a plan with Invisalign and whitening that changed everything. The whole team was so professional and caring. Highly recommend EGO practice!”
— ★★★★★ Samaneh T., Westminster
“My veneers look so natural, no one can tell they’re not my own teeth. EGO Dental explained all the risks and aftercare clearly — I felt safe throughout. Thank you team Ego! Great all round!”
— ★★★★★ Daniel R., Chelsea
“From consultation to final check-up, the experience was world-class. I finally feel confident in photos again.”
— ★★★★★ Maria P., Pimlico
“I had a complete smile makeover with implants and whitening. The results are amazing, but what impressed me most was how much attention they gave to my health and comfort. Thank you Dr.Charlie”
— ★★★★★ James H., Battersea
“I had been researching my veneer treatment in London and found prices varied a lot. EGO Dental offered one of the most affordable options without compromising on quality or care. The procedure was amazing, gentle, and the team explained everything clearly from start to finish!. I’m very happy I chose them. – GREAT VALUE! Highly recommend Dr.Charlie”
— ★★★★★ Sarah S., Clapham
For more information about EGO Smile Makeover please contact our treatment coordinator at [email protected]
A Professional Note on Smile Makeovers & Cosmetic Dentistry – by Dr.Charlie Attariani
*”When considering a smile makeover, dental implants, veneers, whitening, or any other cosmetic dental treatment, it is essential to understand that the treatment itself is only part of the journey. The true success lies in long-term maintenance.
Across the country, many patients invest in cosmetic dentistry but unfortunately neglect the ongoing care that is required to protect and preserve their results. Maintenance is not optional – it is more important than the initial treatment.
For example, veneers require careful attention and tailored oral hygiene routines. Patients should see the hygienist more frequently, follow unique care instructions, and commit to regular professional reviews. The same is true for whitening, bonding, orthodontics, and implants – every procedure has its own specific aftercare needs.
When you plan your treatment, I strongly encourage you to calculate not only the cost of the procedure but also the future budget of maintenance. This ensures your investment is protected, your oral health is safeguarded, and your smile continues to shine for many years to come.”*
— Dr. Charlie Attariani, DMD
Founder, EGO Dental Clinic
